Legal & Compliance

Privacy Policy

Version 2026.1 | Last updated: April 2026

This policy explains how HomeFigures handles your data in compliance with UK GDPR, the Data Protection Act 2018, and the IAB Transparency and Consent Framework (TCF v2.3).

1. Who we are

HomeFigures operates https://www.homefigures.co.uk. We provide free property calculation tools for UK leaseholders. We are a "Data Controller" for your personal data, and we utilize Google-certified partners for "Data Processing" regarding advertising.

2. Consent Management & IAB TCF v2.3

For users in the UK and EEA, this website participates in the IAB Europe Transparency & Consent Framework and complies with its Specifications and Policies. We use a Google-certified Consent Management Platform (CMP) to manage your preferences.

TCF Compliance

Our CMP identification number and consent strings are processed in accordance with TCF v2.3 standards to ensure your advertising choices are respected by all third-party vendors (including Google).

3. Data we collect

Tool Inputs (Anonymous)

Data entered into our calculators (e.g., service charge amounts or lease lengths) is processed locally in your browser. This data is not stored on our servers or linked to your identity.

Technical Data (Automated)

To serve ads and monitor site health, we collect: IP addresses (obfuscated), device identifiers, and interactions via Google AdSense and Analytics. This is processed under the legal basis of Consent for personalized ads and Legitimate Interest for security/analytics.

4. Google AdSense & Third-Party Cookies

We use Google AdSense to serve ads. Google and its partners use cookies to serve ads based on your prior visits to this or other websites.

  • Personalised Advertising: Only enabled if you "Accept" via our CMP banner.
  • Non-Personalised Advertising: If you decline, ads will still be shown, but they will be contextual (based on the content of the page) rather than your browsing history.

You can manage your Google Ad settings at My Ad Center.

5. Global Privacy Control (GPC)

Our website is configured to recognize Global Privacy Control (GPC) signals. If your browser sends a GPC signal, we will automatically interpret this as a request to opt-out of "sale" or "sharing" of personal information for targeted advertising, consistent with 2026 technical standards.

6. Your UK GDPR Rights

You have the right to access, rectify, or erase your data. Since we do not use accounts, your data is primarily tied to your Cookie ID. You can clear your data at any time by clearing your browser cookies.

Right to Withdraw

Withdraw consent at any time via the "Cookie Settings" link in our footer.

Right to Complain

Contact the ICO at ico.org.uk if you have concerns.

7. Contact us

Data Protection Officer
Email: privacy@homefigures.co.uk
Address: UK (Digital Enquiries Preferred)